Plastic Logic is a spin-off company from the Cambridge University’s Cavendish Laboratory and specializes in polymer transistors and electronics. Plastic Logic’s Mission is to lead a revolution in the way people acquire, organize and consume information. The headquarters of Plastic Logic is in Mountain View, California.

Plastic Logic unveils QUE, the first proreader designed for the business professional. QUE is built using unique plastic electronics technology, and was designed to have the benefits of paper, but without weight and clutter. The Plastic Logic QUE ebook reader was designed by industrial design firm IDEO and is the best-looking device in its category.

The QUE borrows a certain Apple-like quality as it’s both extremely thin and very minimalist. The Plastic Logic QUE is an e-reader that enables you to carry reading material wherever you go. After three different debuts, we know QUE will be size of 1/3 inch thick and weighting 16 oz (453 grams), less than many periodicals (about a pound). Besides compact size the QUE is also a beautiful device. The company clearly put a lot of effort into everything from the design to one-touch navigation.

QUE features a crisp, clear screen that looks and reads just like paper. QUE has a lighter 10.7 inch display which is possible more durable than a glass screen. The screen displays your latest emails and calendar, pulled from Outlook along with your favorite subscriptions and books. The user is able to interact with the documents with the touch of a finger. Today the QUE has the largest E link display among ebook readers, as well as the touchscreen interface.

The device’s touchscreen display includes a virtual onscreen keyboard allowing the user to add notes, to include comments, highlight text, scribble free form, and even add a stamp to emphasize a point. No stylus is needed for the QUE.

Plastic Logic’s strategy is to aim its product at business professionals, given the large screen and support for Excel, Word, PowerPoint, and PDF. Plastic Logic has also given it email and calendar support, together with Outlook sync. QUE users will be able to connect to content and download wirelessly via Wi-Fi and AT&T’s 3G network, the nation’s fastest 3G mobile broadband network. With the QUE software, it’s easy to quickly transfer content from your PC, Mac computer, or BlackBerry smartphone to your QUE.

The company has also lined up a host of business publications to provide content for its platform, including the Dow Jones Company and The Wall Street Journal, Barron’s, and All Things Digital, Forbes, and Fast Company. The standard 4GB model can hold 35,000 documents or so, and an 8GB version pumps that up to 70,000 or so and the latest adds 3G connectivity. As nice as it is, Plastic Logic promise to reveal the Plastic Logic QUE in March. Preorders for the QUE proreader will be priced at $649 USD for the 4GB model with Wi-Fi or $799 USD for the 8GB model with both Wi-Fi and 3G.

Here’s the original preview article we posted in May 2009 about the QUE.  Seems like Plastic Logic is really taking their time to get it perfect.

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